Tecnology

The History of Google, the impregnable search engine

Historia de Google, surgimiento
Undoubtedly, Google is the most used and well-known search engine on the Internet worldwide; it is said that 8 out of 10 people use their services, which is easy to see considering that, on a daily basis, there are an estimated processing of more than 1 billion search requests. After the monumental technology company, based in the United States, we must necessarily talk about its creators Larry Page and Sergei Brin, and the beautiful history of Google which is an example of success and perseverance. 
History of the Emergence of Google 

From the marriage of two university professors: a Programming professor mother and a Computing and Artificial Intelligence father, Larry Page was born in East Lansing, Michigan. Literally, Page, with a torrent of scientific blood in his veins, from a very young age showed an inclination for technology and its different branches; he graduates from college and to broaden his knowledge he decides to pursue a Ph.D. in Computer Science at Stanford.

Sergei Brin, born in the Soviet Union, emigrated with his parents to the United States at an early age. His son's interest is encouraged by his father, a math teacher, who later decides to study Mathematical and Computer Science at university. Both Brin and Page were destined to follow their family footprints, and not only that, both would converge from different cities to study at Stanford for a doctorate in Computer Science.

He begins his doctorate and when they meet, an instantaneous chemistry flows between the young people, like soul mates of the intellect; They share a room and become research partners learning about the mathematical properties of the Internet. The idea of creating a powerful search engine arose through a research project that they had to do entitled “The anatomy of a large-scale web search engine”; project that implied the development of said engine with the ability to track the entire web.

This is how BackRub was born; its technology would be that of a small Google capable of classifying sites by relevance and also showing the number of pages of the domain. The system was based on links or links that allowed ordering and dismembering websites according to their importance.

A medida que BackRub crecía, Larry y Serguéi tomaron la decisión de realizar un cambio en el nombre del buscador llamándolo Google; se dice que la idea surge del término de programación googol/gúgol, (nombre de un número muy grande, 10 elevado a la potencia 100, 10 ¹°°) fundamentando lenguaje informático. 

On November 15, 1997 they registered the domain of google.com and they installed the servers at Stanford University itself. From that very moment, Page and Brin turned all their efforts to the growth of the company by putting aside the studies to be completely focused on the project.

The company Google Inc. was founded in September 1998, who from the beginning was a complete success; offer the portal Excite the opportunity to buy it for the sum of one million dollars, but Excite rejected the proposal due to the CEO did not feel confident about the investment; they could not suspect that years later they would regret not having made the decision.
Google became so famous that it caught the attention of Yahoo!, the most widely used search engine until then, and led to the start of using the services of Google on its portal.

In a very short time, the site reached one billion categorized addresses, the service began to be extended to the Japanese, Chinese and Korean markets; Despite the scope achieved, China hastily blocked the system by not accessing the service. 

Later, Google used its funds to provide services other than the search; Also, the company acquired the discussion service Usenet, which it later named Google Groups, which provided a space for online discussions.

Orkut Büyükkökten, who works for Google, was in charge of developing a social network to discuss forums, share photos and messages. Without stopping, the queen of technologies continued to make investments, this time in email services; Thus, the well-known Gmail becomes a forceful rival for other email clients such as Hotmail, Outlook, among others from the same branch. It also creates a range of new tools, including: Google Earth, Google Talk, Google Reader and Google Analytics.

In 2006, Google bought YouTube for a price of 1.65 million dollars, when the platform was still very young, since it had only been founded for a year; but without a doubt, the directors of Google were long-sighted men in the world of business and technology.
Currently, the company owns other technologies such as the Android operating system, present on mobiles and tablets; the browser Chrome and Google Drive; in addition to Google Maps, Waze and other applications hosted on Google Play.

With an orderly and recognized work, Google does not stop growing and offer the world incredible possibilities of obtaining timely and extensive information by accessing the internet; its numerous tools, many of them useful for creating websites, enrich the user experience and with it, the preference for continuous googled.

Some Google tools
Messaging tools
1.Gmail, Google mail tool

Gmail, short for Google Mail, was founded on April 1, 2004; is Google's email service, a useful messaging tool used to send and receive emails for free.

The functionality of the tool has been tested for more than 5 years, and it became an official product in 2009. Although it is a free service for basic accounts, Google profits from it through the advertisements shown to users, while the paid version available for companies does not show any advertising.

2.Hangouts, perfect for sending and receiving messages
Hangouts is a messaging and calling service; From the application the user can make video calls or normal calls using Wi-Fi connection or mobile data. The app works on Android, iOS and Chrome PC operating systems.
3.Google Messages messaging app

Communication through messaging is widely used, and that is the main objective of Google Messages, a service for messages are sent to anyone. Another option included in the tool is sending payments through chat, as well as sharing files and multimedia material (photos and videos).

4.Google Duo video calling app

Google Duo comes out on August 16, 2016; another service for making video calls with excellent quality from an Android or iOS device.

Search and explore applications 
5.Google search, Google search engine

The search engine from Google is the star tool of the service package, the first and the oldest, just by placing a word, millions of search results taken from websites appear in real time; the application allows you to find the weather, the latest news and many other new and old news from the Internet. The Google search engine is used a hundred million times a day by millions of people around the world.

6.Google Maps, perfect for finding maps and directions

Google Maps is similar to a large physical map minimized on a mobile, tablet, PC or laptop; a GPS navigation system, where travel routes, parks, tourist places, business and lodging addresses are found, in short, the best guide to find the desired place, even if the traveler is somewhat lost and needs to find a particular point . The service can be used in application mode or accessed from a computer.

7.Google translate, translation tool

If you happen to be in a country with a different language than your native region, or maybe you know someone who doesn't speak the same language, the Google translate is ideal to help understand and start a conversation with that person; if what is needed is to translate posters or a particular document, the translator has more than 100 languages, with written, scanned and/or listened translations; The service works on both computers and mobiles.

8.Google Chrome, Google Browser

Chrome is a browser that belongs to Google, with a very clean and easy-to-use interface; browsing on it is safe and can be installed on all types of devices.

Tools for Multimedia content
10.YouTube, video platform 

YouTube is the most widely used multimedia platform globally. which is accessed from phones, tablets and computers; can be viewed from its original application or in web mode using the url: youtube.com.

This Google application contains millions of videos, including movies , documentaries, youtuber programs, etc., which are divided into different categories and channels. It is a tool used to upload content and share it by creating a personal or Google account.

11.YouTube Music, YouTube audio platform
YouTube Music is a service created by YouTube for streaming music; the free version allows you to watch music videos with ads included. Back in the day, Google had a similar service called Google Play Music which it later replaced in 2020 to put YouTube Music.
12.Google Play Movies, Play Store movie store

Google Play Movies is another application aimed at multimedia content, which can be viewed from the mobile, even even on the television. The videos are hosted in the user's favorite movie libraries that are purchased from the Play Store.

 Organization tools
13.Google Photos, application to store photos and videos

In order to organize the photos and videos in the mobile or computer gallery, Google Photos what it offers the ability to save content separated by dates; Another benefit that the application has is the creation of animations, movies, photo editions, and allowing the upload of photos and videos so that the app imports them automatically with the granted permission.

14.Google Contacts
The serviceContacts Google is used to manage the contacts and addresses that the user has in relation to Google, available as an independent service from Gmail, and also belongs to the integrated series of web applications for companies from Google Apps.
15. Google Keep is used to store written and voice notes, among other features
Keep by Google is the perfect tool to store ideas, written and voice notes, photos, lists , reminders that can then be shared with other known people if the user wishes.
16.Google Calendar, Date Organizer
TheGoogle Calendar is an agenda to record important dates such as medical appointments, meetings, birthdays or events that they are organized according to the date that the user marks on his calendar; events are added from Gmail.
Work or study tools, to achieve better performance in daily tasks
17.Google Drive, ideal for storing information in the cloud and getting extra storage

Drive is similar to the information disk of the mobile or computer; the difference is that the folders and documents are saved in the cloud, with a free storage capacity of 15 GB.

It is the perfect tool if what you are looking for is to have protected documents, since they can only be seen by the person with whom the account owner shares the information of the selected document. The service is also suitable for online work. 

18. Google Documents, ideal tool to create documents and save them

Used to createdocuments and store them all in one place; It works very similar to Word, but the advantage of the application is that it works online, which allows documents to be edited, viewed and saved from any location.

19. Google Sheets, application to create spreadsheets

The sheets spread are of great importance when doing work, as they offer intelligent services to the user with a satisfactory result in your project. With this online app, you can create spreadsheets, format them, and work with others to formulate operations.

20. Presentations ( Google Slides), tool to create, edit and share presentations

Raise the level of the presentations becomes easy when using this Google platform where stories are made from a specific topic and then be displayed in a given activity.

Digital Marketing Business Tools
21.Google Ads, program to create ads

Google Ads is a program for creating ads that will be displayed on relevant Google results pages. The platform was launched in 2000 and is the leader in the Online Media market.

Google Ads allows you to create ads to be displayed on YouTube, Play Store, Gmail, among others. Therefore, if you own an online or physical business, you can choose to use Google Ads and thus advertise the product so that it has a greater reach.

22.Google AdSense, dedicated to web monetization through ads

AdSense is responsible for distributing all the advertising created by companies in Google Ads, to later be posted on the appropriate website, depending on the product or service being promoted; It is also an easy way of monetizing the websites where the ads are displayed by making them earn passively.

23.Google My Business, a tool to create a company profile and appear on Google

Google My Business is the Google Maps plugin, thanks to this tool the profile of a company appears immediately when a user searches for some type of business, for example, if a shoe store is searched on Google Maps, the profile and address of the store is instantly found, which provides visibility to the business.

24.Google Analytics, a tool to measure your audience by different parámetros

Google Analytics keeps statistics regarding the number of visits it receives a website; the graphs are divided by the type of audience according to the countries, ages of the visitors, and each data is reported in real time.

 The monitoring done by the tool to a website strengthens the relationship between the client and the merchant if it were a business; as it happens with the websites that generate informative content of great value for navigators. The compiled statistics help, since it is possible to know which of the publications the reader liked the most and how attractive the page was. 

26.Google Search Console, tool to monitor the performance of a website in the search index

Google Search Console, is the union of several tools in one, created by Google with the aim of analyzing the performance of websites in terms of their content , providing performance graphs in which the activity of the users in the passage through the web is visualized and thus know if it works properly.

With Search Console it is also possible to know the volume of content indexed in the search engines, the keywords that users use to reach us and the position in which our page appears in the search results. Many of the results provided by this tool are of great importance and help for SEO.

Purchase tool for games, movies and applications
27.Google Play Store

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